Thursday, 28 November 2013

2 Cent Facebook Clicks


In these 21, 2Cent FB Clicks training videos , you will be shown step by step, exactly what you need to do to start making Facebook Ads work for you.
Learn how to funnel responsive targeted buyers on demand to your offers using Facebook Ads for pennies!
If you've done online advertising before, you will know that a winning ad campaign can almost certainly increase your bottomline.

The truth of the matter is, you should never be in a losing situation if you know what your doing. Pay-per-click advertising, specifically Facebook Advertising, does not need to be risky or costly if done the right way!

As a matter of fact, it is possible to get Facebook Ads for as little as 2 cents per click... today, and everyday, without any tricks, gimics, or anything unethical.

With 2 Cent FB Clicks you will master and learn...
•How to create highly targeted facebook custom audiences and user lists
•How to create, write, and optimize your Ads for maximum conversions
•When and when not to use Facebook Ads for your offers and why
•How to leverage the viral nature of social media to get more traffic
•And most importantly how to get people to buy your offer

It's always a good feeling to know that you can get quality traffic whenever you want it.

This upto date series of step-by-step training videos will walk you through the exact same process that we use to profit with Facebook Ads... time and time again.

Put this training to work for you now, and ensure your next level of success.

You can get this entire 21 video training series here: http://facebookadsrevealed.albertgundani.com/

Branding and Facebook Ad Success

Are you one of those entrepreneurs who is focusing on branding their business or company?  If your answer is "yes", you may want to link your Facebook ad to your Facebook page.

What's that?  Don't have one?  Well. Let's have a look at Facebook pages... and then you can tell me why not. Okay?

A Facebook page provides "a customizable presence for an organization, product, or public personality to join the conversation with Facebook users", according to Facebook. Its main focus is the "stream of content" provided by page administrators.

In other words, create a page for your company or yourself, providing real-time feedback, updates, screen shots and photos. Then give it a strong voice (yours), endowing the page with a definite, deliberate personality - one which you want aligned to your company mission and values. Chances are you will find you've created a powerful connection with your visitors. The content on your page and the feedback from real readers may help convince them to then click on your sales page link or the link to your main site, once your ad appears and people see that yours is a lively, positive page.

Another thing a page can do is charm potential customers into regular visits - particularly if they know you are going to:
- Provide them with an "insider" peek into your company's heart
- Give them inside information
- Provide them with the latest news about your product or company
- Give them a "reward"; perhaps a special discount link, a game against other fans, or the chance to enter a contest or draw (run the latter two events by Facebook first!)
Regular users are your biggest asset - and a sure sign that you're doing things right.
Beware of "Selling"

One thing that is key to creating a successful, strong Facebook Page: Be honest and up-front with your readers. Avoid anything that even faintly resembles hype or a sales pitch. 

This should be the place they go that makes them feel as if you've let them slip into your private lunchroom, chatting with them like a friend and sharing things you wouldn't share with outsiders. (Your posts will also appear in their News Feed, adding to the feeling of immediacy).

On top of this, Facebook has provided some great features to enhance your readers' experience on your page: Options such as...
- Multi-media functional Wall (you can control what content you allow your fans to post)
- The ability to publish or not publish your posts to your fans' News Feed
- Status update option
Check Your Stats
But perhaps its most exciting option is allowing you the ability to check your stats on viewer engagement. You'll be able to see stats on comments and news feed use.  (This is provided through their Facebook Insights platform.)

The only real drawback?  Once you've created your page name, it can't be changed or edited. (Everything else on the page can be adjusted).  So make sure you take your time, picking exactly the right name, and putting it in the best category for your ad campaign. (The category also is permanent.)

Go visit your competitors' Facebook pages (and especially the professionally-produced pages of Big Guns like Nike and Coca-Cola) and see what features and elements you like... and what you don't like.

Facebook pages allow you a flexible range of applications you can choose to add... or not.  These include:
- Videos
- Photos
- Events
- Reviews
And if these don't meet your needs, check out the Facebook Applications Directory to uncover further apps that can help enhance your new Facebook page.

http://facebookadsrevealed.albertgundani.com/

Monday, 25 November 2013

9 Facebook Ad Mistakes

There are definitely ways to reduce the effectiveness of your Ad on Facebook, and here we will take a look at 9 of the most common…

1. Assuming that all Ads are created equal.
Facebook selects Ads to repeat based on the best performers – the ones that generate the most click-throughs or impressions. That’s why it’s important to support your Ads with interactivity-promoting tactics such as having a Facebook Fan page, and making sure you really do target the right people.

2. Not tweaking your Ad as your campaign progresses.
Too many people create an Ad – and leave it. Even the best, most professionally optimized Ads go through a natural cycle of peaking and declining activity, so make sure you monitor this, and adjust your ads as needed. (Facebook is also more likely to keep displaying your Ad, if it sees you are keeping it current.)


3. Not putting your Ad in the best Facebook category.
To figure out the right one, you need to think like your viewer: How would he/she categorize your product? You may think of your custom-embroidered hemp pillows as “home décor accessories”… but your ideal customer might be looking for “green products”.

4. Picking too broad a category.
This is a mistake usually born of inexperience. No, it’s not better to reach 1,000,000 readers in the
hope that a handful might actually be interested in your Ad subject: It’s better to narrow your focus to an exact, small target group – one that will give you comparatively higher conversions (sales).


5. Not reading all the guidelines and restrictions.
That one should be obvious, but still trips potential Advertisers up all the time. The best way not to “miss” something is not to rush through the process. Read the guidelines and restrictions first – do your homework!


6. Rushing into Ad creation.
See # 4… and make sure you’ve thought of all the ways you can maximize your Ad dollars. Have a plan, don’t just fire your canons off in all directions. Think through your campaign, and plan for the long term (and for modifications) too.

7. Putting all your eggs in one basket.
Especially if it’s the first time you’ve advertised on Facebook, it’s best to start small. Don’t commit
your entire Advertising budget to it (unless your budget is miniscule – a tiny budget being another “mistake”, but sometimes, one that’s unavoidable for new marketers.)


8. Not realizing you need to link your Ad to page, event or group on Facebook.
The purpose of the Ads, as far as Facebook is concerned – publicizing and promoting Facebook. So even if it’s your own website you want to promote, your Ad should direct people to your Facebook page, event or group for your website.

9. Not carefully checking formatting and spelling.
Make no mistake – you can easily get your Ad disapproved by using poor grammar, unprofessional formatting or having spelling mistakes.

Why not checkout this Facebook Ad video course: http://albertgundani.com/facebook-ads-revealed/

Sunday, 24 November 2013

Facebook Ad Headlines - The Formula

Drop everything you ever learned about writing long sales copy or blog headlines - Facebook ad
Facebook Ads
headlines are different, yet again.

For one thing, you only have a rigid 25-characters for your Facebook ad headlines (no exceptions), so they must be short, punchy and eye-catching.

The best format is either something so off-the-wall your reader just has to click, to see what on earth you're talking about... or that old standby, the question format.

Some examples...
"Ready to Make Six Figures?"
"Which Type are You?"
"Want a Virtual Horse?"

The advantage of a question format is that the "you" is implicit. You're already speaking directly to the reader, just by adding that question mark. (Every time you eliminate the "you" that's 3 whole characters you don't have to include.)

Keep It Simple
Another way is to go for simplicity - and use action verbs such as. 
- Play
- Avoid
- Try
- Fight
- Love

"Play Farm Wars" - accompanied by your signature branding graphic or a screen shot from the game, and your 90 character body text - does the trick nicely. Your reader will either play (and the chances are the ad's being served to her because she already plays several games)... or not play. All the eloquence and clever keywords in the world aren't going to change that.

Condense, Condense, Condense
Another way to make the most of your headlines? See where you can  eliminate unnecessary words. (This will make your writing feel "tighter", anyway.)  "Do You Love Chocolate?" can easily be shortened to "Love Chocolate?"

Finally, there's a difference between being enigmatic and being vague.  "Love Chocolate?" - accompanied by an appropriate photo and a brief explanation ("Learn to make your own gourmet truffles!" and a link) - gets your message across much better than "Try this" (accompanied by no graphic and "For a thrilling experience click here" and a link).

In other words, the latter example didn't pique curiosity, gave not even a hint about the subject... and appealed to no one.

Most inexperienced marketers dash through creating their Facebook headlines, but this is your most important component - the one that makes people either click... or not.  Take your time, and really pay attention to the message you want to send.
And don't forget that split-testing!

http://albertgundani.com/facebook-ads-revealed/